🚀 ROI - ROAS - POAS Calculator
How to use the calculator: follow the step-by-step guide
1
Select the category to analyze
2
Fill in the data fields with your numbers
3
Analyze the results of your business KPIs
🎯 Type of Analysis
💰 Campaign Ad Spend
📈 Revenue Generated by the Campaign
💸 Marketing Campaign Operating Costs
ROI (Return on Investment)
166.67%
ROI measures the return on your campaign investment. It tells you how much you earned in relation to what you invested, considering all costs.
🎉 Excellent! You are getting $2.67 for every $1 invested. Your campaign is highly profitable.
ROAS (Return on Ad Spend)
$4.00
ROAS measures how much revenue you generate for every dollar spent on your campaign's advertising. It's ideal for evaluating the efficiency of your ads.
🎯 Exceptional! You generate $4.00 in revenue for every $1 in advertising. Keep this strategy.
POAS (Profit on Ad Spend)
$3.50
POAS is the most accurate metric as it considers the real net profit of your campaign after all operating costs.
💰 Excellent! You get $3.50 in real profit for every $1 in advertising. Very profitable!
Net Profit
$2,500.00
Net Profit is your real gain from the campaign after subtracting all costs. It's the amount of money that actually stays in your pocket.
💰 Excellent! You have a net profit of $2,500.00, which represents a very healthy margin.
💡 Personalized Recommendation
🏆 POAS is your star metric with $3.50 in net profit for every ad dollar. This is the most reliable metric for making investment decisions, as it reflects your real profitability after all costs.
Want to maximize your results?
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